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CTM Blog

Sales & Service
Lead Management
Is the new Connect Plan truly a disruptive software?
Resident expert Mark Nugent explains how our new contact center software is truly disruptive in the industry, in that it turns the old standard pricing models completely upside down.
by CallTrackingMetrics
Strategy, Communications
How Call Tracking and Text Messaging Can Lead to More Cost-Effective Client Engagement 
Law firms regularly under-spend on marketing compared to other industries. Even if you’re lacking a robust budget brimming with easy-to-attribute channels, there are still ways to maximize your marketing spend and drive leads.
by CallTrackingMetrics
Team Performance
Who Wouldn’t Want to Work Here? 5 Common Mistakes When Building Company Culture
We all want to believe that our company’s culture is an inspiring beacon, shining out across a dark corporate landscape—that…
by Erika Rollins
Lead Management
eCommerce and Mobile Tips for Driving Conversions
By 2019, eCommerce in the U.S. is expected to generate more than $425 billion—and $485 billion by 2021.
by Erika Rollins
Strategy, Lead Management
6 Tips for Lead Managers to Optimize Your Sales Pipeline
Lead managers in the know use AI-powered tools to engage in the most effective lead management.
by Erika Rollins
Team Performance
6 Life and Work Hacks for Higher Productivity
With vacation hours spent and back-to-school traffic bogging down our commutes, lots of us are looking for a post-summer boost in productivity.
by Erika Rollins
Analytics, Lead Management
5 Creative Uses for the Keyword Spotting Tool
One of the features that I find exciting, and most of our customers aren’t aware of, is our Keyword Spotting tool.
by Jessica Michaels
Lead Management
Are You Guilty? 5 Common Call Center Mistakes to Avoid
Imagine telling 60 percent of your customers to get out—to just leave without completing their transactions or even describing their needs—after spending only a minute in your store.
by Jessica Michaels
Lead Management
This Isn’t Fantasy, GeoContact Will Help You Win Over Local Customers
Its March! That means that Game Of Thrones is going to start soon! This got us thinking, if there were phones and the internet in Westeros, you know that Petyr Baelish would be using some sort of call tracking.
by CallTrackingMetrics