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Text Messaging
Contact Center Tools
Sales Tools

How can a business take advantage of text messaging?

If you just looked at our name and logo, you might think we were all about calls. Well, we are… but we’re also all about text messaging. Texting these days can be much more than just basic appointment confirmations. In fact, using an attribution and phone management platform like CallTrackingMetrics can supercharge your business texting in some

by CallTrackingMetrics
Automation

Is Your Marketing Platform Really Intelligent?

What’s the difference between AI and IA, and why does it matter?

by Erika Rollins
Call Tracking
Calls

How important is call tracking in the world of digital marketing?

We find that digital marketing agencies are particularly well-served by our platform. They're able to pick and choose from a robust feature set that supports their business model extremely well. Jason Smith, a senior member of our sales team, has spent the last few years helping digital marketers get the most out of CallTrackingMetrics.

by CallTrackingMetrics
Call Tracking
Calls

What does the porting process look like?

One topic that we get a fair amount of questions about on a consistent basis is porting numbers, bringing already-in-use phone numbers into the CallTrackingMetrics system.

by CallTrackingMetrics
Call Tracking
Unified Communications

Shopify Meets Call Tracking: Has Omni-Channel Finally Arrived?

With an omni-channel-focused call intelligence platform, retailers now have access to complete order history and other crucial caller data instantly.

by Erika Rollins
Automation
Contact Center Tools

5 Creative Uses for the Keyword Spotting Tool

One of the features that I find exciting, and most of our customers aren’t aware of, is our Keyword Spotting tool.

by Jessica Michaels
Attribution
Call Tracking
Calls

A close look into Google’s new click to call ad campaigns

Let's start off by discussing the differences between a call only campaign and a text campaign and how to use them in conjunction with your CallTrackingMetrics tracking program.

by Jessica Michaels
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