Categories
Call Tracking

7 Ways to Get More Out of Your Ad Spend

We identify opportunities for marketers to increase revenue and have a major impact on advertising performance without adding spend. 

by CallTrackingMetrics
Attribution
Call Tracking

2021 Trends in Call Tracking

From a continued emphasis on digital, remote-friendly engagement with leads to investing in local services ads, see where we predict the industry to move this year.

by CallTrackingMetrics
Call Tracking
Guides

Uncovering Hidden Revenue without Increasing Spend

The digital advertiser's guide to strategies and tactics to take your campaigns to the next level without breaking the bank.

by Chris Todd
Call Tracking

Yes, You Can Use a Call Tracking Number on Google My Business. Here’s How.

SEO experts everywhere agree that creating a Google My Business page is one of the first steps to a location based marketing strategy. It’s easy, it’s effective, and best of all, it’s 100% free. However, there are a few best practices that you should know in order to optimize your GMB listing and take advantage

by Frances Miller
Call Tracking
Social Media

How to Adapt Your Advertising Strategy During the Coronavirus Crisis

This past month represented one of the quickest and most drastic shifts in online behavior we’ve ever seen.

by Frances Miller
Call Tracking

Tracking Calls at Your Law Firm

If you're not tracking your calls that are being generated by your campaigns, you're really missing key touch points with your clients.

by CallTrackingMetrics
Call Tracking

Ask an Expert: How does Google’s SameSite cookies update impact call tracking?

We chatted with our development team to learn more about the impact on your CTM tracking efforts.

by CallTrackingMetrics
Call Tracking
Video

Watch: How to Use Call Tracking to Deliver Marketing and Sales Value

Accurately report on conversions and optimize for lead quality versus volume.

by CallTrackingMetrics
Attribution
Agency Tools
Call Tracking

How to Automate High Value Conversions with Google Ads Conversion Set Bidding and CallTrackingMetrics

Take a closer look at how Google Ads smart bidding works and how you can expand your funnel of what counts as a conversion to make it even smarter.

by CallTrackingMetrics
Call Tracking

Top Call Tracking Trends to Look Out for in 2020

Explore the call tracking trends that will bring you more value and help scale your business communications next year.

by CallTrackingMetrics
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