Categories
Case Studies

How an Eco-Tourism Agency found an “All-in-One Solution” for their Reservation Center

Call Tracking for Marketing Attribution I’m a marketing guy through and through, and I originally came to CallTrackingMetrics looking to solve a marketing attribution issue for our travel and tourism business. For me, I thought the whole marketing component of call tracking was really just solving the ROI issue and monitoring which channels were working.

by Jessica Michaels
Agent Performance
Contact Center Tools
Guides

The Ultimate Guide to Driving Success in Your Contact Center

Explore the tools managers can use to increase contact center agent productivity, and in turn, improve customer experience.

by Chris Todd
Attribution
Video

A Day in the Life of Senior Paid Media Manager Lisa Salvatore

Ever wonder what a typical day looks like for our talented team members? In this new series, we’ll follow our internal experts through one day in their respective roles. Kicking off the series is Lisa Salvatore of the Marketing team! As Senior Paid Media Manager, Lisa is in charge of strategizing and optimizing our Paid

by Frances Miller
Analytics
Guides

A Marketer’s Guide: Build Amazing Dashboards with Google Data Studio

Explore how Google Data Studio gives marketers the tools to consolidate reporting across platforms and start visualizing your data.

by Chris Todd
Events

Highlights from the CTM Launchpad Summit

Make sure to check out these new features and share your feedback with us.

by Kim Jaso
Events

Get a Live First Look at the CTM 2021 Product Roadmap

Get comfortable, grab a drink, and join us for a casual discussion looking back at how CTM has charted the unknown in 2020—and ahead for a preview of our 2021 product roadmap. Todd Fisher, CEO, and Rick Ruth, Director of Product Management, are going live on October 27th for “Happy Half Hour” during our Launchpad

by Frances Miller
Events

4 Reasons Not to Miss CTM’s Launchpad Summit

Connect with amazing guest speakers and get inspired on how to grow your business with CTM.

by Kim Jaso
Case Studies

How CallTrackingMetrics Supports This Agency’s Closed-Loop Marketing Efforts

How Coalmarch leverages CTM to help quantify ad spend and determine which channels are driving revenue for their home services clients.

by Kim Jaso
Call Tracking
Guides

Uncovering Hidden Revenue without Increasing Spend

The digital advertiser's guide to strategies and tactics to take your campaigns to the next level without breaking the bank.

by Chris Todd
Unified Communications
Guides

Build Your Omnichannel Communications Strategy

Discover the benefits and challenges of adopting an omnichannel communications strategy and the power of unifying messaging to create a seamless customer experience.

by Kim Jaso
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