Discover key strategies to make your SMS marketing campaigns more effective.
What is Call Scoring? (It’s Not exactly Lead Scoring) Call scoring is the process of assessing data from a phone call against a predefined set of performance standards and then giving it a ‘score’. Call scoring, most often thought of as a tool for call centers, is highly effective for marketing and sales teams as
Ensure that your call center is focusing on the set of tools best able to boost performance and keep your calls running smoothly. Check out this list of the five best software features you can adopt for better agent performance.
Download our guide, developed alongside MarketingDive, to discover how call tracking helps to improve marketing and sales alignment.
From traditional lead scoring to call scores and contextual tagging, discover why moving away from vanity metrics can help you optimize your customer journey across your organization.
Explore how and why lead and conversion scoring can make an impact across your organization, for any team and role.
We have yet to see the full impact COVID-19 will have on holiday shopping, but here's how to get your team ready for a strong sales season.
From how to approach conversations with prospects, to tools you can use to manage performance even remotely.
And why it matters for maximum sales.
Prepare your team for the official start of the holiday sales season using our helpful guide.