Whitepapers

CallTrackingMetrics whitepapers. Our whitepapers take an in-depth look into the call tracking industry.

Optimization Through Integration

Optimization Through Integration

A Guide to CallTrackingMetrics, Salesforce, and CustomerExperience Whether in person, online, or over the phone, consumer experience can make or break a business. This old adage of “customer comes first” is underscored by ...

A Quick Guide to SMS Campaigns

A Quick Guide to SMS Campaigns

If you’re like many marketers today, your bread and butter is email and social media. And while both are reliable channels that chart solid results when done right, you could be missing out.

A Law Firm’s Guide to Call Tracking

A Law Firm’s Guide to Call Tracking

While personal relationships will always be the foundation of successful firms, there is a strong case to be made for investing in innovative tools and techniques—especially online marketing and call tracking.

Call Tracking for the Addiction Rehab Industry

Call Tracking for the Addiction Rehab Industry

First and foremost, quick, effective connections between clinics and callers must be established in a way that expedites admissions, while protecting the privacy of those seeking treatment. Secondly, but of growing importance, calls ...