Whitepapers

CallTrackingMetrics whitepapers. Our whitepapers take an in-depth look into the call tracking industry.

A Quick Guide to SMS Campaigns

A Quick Guide to SMS Campaigns

If you’re like many marketers today, your bread and butter is email and social media. And while both are reliable channels that chart solid results when done right, you could be missing out.

A Law Firm’s Guide to Call Tracking

A Law Firm’s Guide to Call Tracking

While personal relationships will always be the foundation of successful firms, there is a strong case to be made for investing in innovative tools and techniques—especially online marketing and call tracking.

HIPAA and CallTrackingMetrics

HIPAA and CallTrackingMetrics

Healthcare providers need a way to track the performance of their advertisements and call center agents just like other businesses, but they also need to protect the sensitive information being collected.