Franchising is growing, with technology making it easier and more profitable—across the globe. Data-driven marketing has made it possible to connect with very specific audiences everywhere. And having a parent/ central franchisor to help drive national or global brand awareness, while local owners cultivate client relationships is the perfect combination.
The connectivity, trackability, and intelligence provided by CTM is a powerful way to integrate these two aspects of the franchise model, ensuring marketing efficacy and sales performance for a growing industry.
Learn how your franchise can benefit from CallTrackingMetrics today.