21 Articles
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Learn About CTM’s Integration With Google Analytics and Adwords
Learn About CTM’s Integration With Google Analytics and Adwords occurs bi-weekly. Please register for the date and time that works best for you: AUGUST 10, 2017 | 1:00 – 2:00pm, EDT | REGISTER SEPTEMBER 06, 2017 | 1:00 – 2:00pm, EDT | REGISTER The session will cover: 1) How to set up the integration 2) How to
Jul 25, 2017 01:25pm EST -
Tracking Display Ads – Google and non-Google setup
For display and remarketing ads in Google AdWords, there isn't any additional configuration needed outside of the integration setup to track calls that were generated from clicks to those ads.
Aug 01, 2017 05:02pm EST -
Setting up Goals in Google Analytics
After you have linked your account to Analytics and received some event data, you will find the events for each c...
Aug 01, 2017 05:08pm EST -
What Data is Sent to Google Analytics
The data sent to Google Analytics (GA) does not include an personally identifiable information (PII) or sensitive personal information (SPI).
Aug 01, 2017 05:25pm EST -
Linking CTM with Google Analytics
Linking your CallTrackingMetrics account to Google Analytics will allow CTM to incorporate website visitor data into various reports.
Aug 01, 2017 05:25pm EST -
Conversion Theory
Let’s be frank, understanding conversion tracking and attribution is a bit more complex than most people anticipate.
May 18, 2017 04:08pm EST -
Google AdWords Integration for Call-Only Ads and Call Extensions
Our integration with Google AdWords will track each call to your call-only ads and call extensions back to the exact keyword, adgroup, and campaign that led to the call.
Aug 02, 2017 04:54pm EST -
Using CallTrackingMetrics Numbers for Ad Extensions
We now offer a Google AdWords Integration that is able to capture the campaign data for call extensions and call only ads.
Aug 07, 2017 03:37pm EST -
Auto-Tagging Setting in Adwords for Number Insertion
In order to track the phone call generated from Google AdWords paid campaigns, you'll need to ensure that auto-tagging is turned on inside of Google AdWords.
Aug 02, 2017 05:28pm EST -
Call Extensions & Call Only Ads troubleshooting checklist
For our Google AdWords Integration for call extension and call only ads to work properly you must complete the following steps.
Aug 03, 2017 11:55am EST -
Google AdWords Changes for Call Extensions starting February 6th, 2017
If you have landing pages with a strong call to action to place a phone call Google is going to automatically create call extensions for your ads with the phone number from your landing page.
Aug 03, 2017 11:56am EST -
Google Call Extensions and Call Only Ad Troubleshooting
Sometimes Google AdWords will not verify 3rd party tracking numbers because their bots cannot see the number when they crawl the site.
Aug 03, 2017 11:56am EST
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