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Everything tagged with "Marketing" on CallTrackingMetrics.
Finding the right degree of personalization is as much an art as a science, and it may take some adjustments to work out a strategy that is specific enough to provide customization and relevance.
To help you make the most of mobile messaging, here are our top five tips for SMS marketing success.
We are back from the Legal Marketing Association Conference in Vegas and it was a great time, very well supported event. What a fun and sharp audience!
Our call tracking experts created a marketing kit to help agencies educate and promote the service to clients.
With CTM in place, we finally had 100% segmented accuracy for inbound calls from those channels. That’s a 300% increase in visibility.
Marketing, PR, and ad agencies know how to differentiate—it’s what they do. Here are four ways that agencies can set themselves apart this year.
Staying competitive means embracing digital marketing, but not all industries are adopting the tools of the new millennium at the same pace.
For marketers, the future holds promise—assuming, of course, you’re able to find your own angle on the continuing and emerging trends that look to be big in 2017.
I still come across agencies and advertisers that aren’t tracking phone calls and I recommend CTM every time.
Ever since Facebook first hit the scene, social media has been held up as the marketer’s Shangri La: an inexpensive way to market to the masses.
After a week-long intensive Google Analytics and AdWords seminar, I can say that I definitely learned more than 5 things.
Following these rules will help connect you to an audience that needs, wants, and enjoys everything you have to offer.