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Call Criteria

Analyze and score conversations to improve agent performance

Specializes in analyzing and accurately scoring your inbound and outbound calls

Understand your call handlers’ performance with Call Criteria.

What is Call Criteria?

Call Criteria is an AI-driven quality assurance platform that specializes in analyzing and accurately scoring your inbound and outbound calls and reporting actionable agent performance.

How does the Call Criteria + CTM integration benefit my business?

Call Criteria helps you analyze and score all your calls at a scalable price point that is far less than what it normally costs. With Call Criteria you’ll be able to check that your call handlers are driving quality. For example: 

  • Are they using proper greetings?
  • Are they actively listening to the needs of your customers?
  • Are they knowledgeable and resolve customer issues?
  • Are they converting prospects into sales or appointments?
  • And more

How does the Call Criteria + CTM integration work? 

All calls or just designated calls in CallTrackingMetrics will automatically be scored by Call Criteria’s dedicated team of HUMAN analysts within 24 hours at a cost of only $0.12 to $0.17 per minute.