Marketing Pro Features and Pricing

A strategy-forward plan with advanced features and automation to drive the leads that matter most to you.

Elevate Your Full-Funnel Marketing Strategies

A flexible solution to customize your approach to attribution, conversion, and analytics

Our Marketing Pro plan builds on our core call tracking functionality to add form tracking and a breadth of features to put you in full control. Unlock our premium marketing integrations to seamlessly sync conversation analytics across your tech stack and layer on custom fields, API access, and triggers to build and automate your ideal solution. Our Marketing Pro plan gives you the tools to discover what’s driving real value for your business, and then automate it to fuel your growth.

$149/Per Month

Billed Yearly + Additional Usage Fees

  • Agency-friendly structure with included sub-accounts
  • Form tracking for 5,000 submissions included
  • Integrations including Google Ads, GA4, and HubSpot
  • Automate conversation analytics, lead scoring, and tagging
  • AI lead qualification powered by ChatGPT
  • Enhanced security and HIPAA/GDPR compliance
  • Triggers to automate workflows & analysis
  • Full access to live support from product experts

Marketing Pro

Select Plan
Additional documentation may be required to obtain phone numbers outside of the U.S.

Pricing

Monthly Fee
$179/mo
(billed monthly)
Monthly Fee w/ Annual Pre-Pay Option
$149/mo
(billed yearly)
Local Numbers
Local Minutes (call forwarding)
Local Minutes (CTM Softphone)
Toll-Free Numbers
Toll-Free Minutes (call forwarding)
Toll-Free Minutes (CTM Softphone)
Outbound Calls
Text Messages (SMS) – Inbound
Text Messages (SMS) – Outbound
Text Messages (MMS) – Inbound
Text Messages (MMS) – Outbound

Included Value

Tracking sources
A way to bucket your phone numbers for at-a-glance attribution in real-time feeds and reports.
Unlimited
Users
Unlimited
Triggers
Build workflows to automate everything from sending a follow up text after a form submission to sending a conversion to Google Ads.
Unlimited
Sub-Accounts
25
$50 for additional packs of 25
Form Submissions
5,000
$.02 each additional submission

Tracking & Attribution

DNI
Dynamic Number Insertion swaps website phone numbers based on how the user arrived for accurate attribution of calls.
Multi-touch attribution
Offline tracking
Online tracking
Text tracking
Call whispers
These short announcements give the call receiver information before the call connects
Custom Fields
Form tracking
GeoContact℠
Dynamically show a local number on your website that corresponds to your visitor’s location

Conversation Intelligence

Call recording
Conversion marking
Tag activities that result in conversions for more data, better analysis, and to send to ad platforms.
Tagging
Attach text labels to activities for segmented reporting and personalized automation.
Scoring
Measure the quality of your conversations from 1 to 5 stars, including dollar values and text labels.
Keyword spotting
Automatically identify pre-defined words or phrases to trigger automated actions.

Lead Management

Send & receive text messages
Basic routing
Call forwarding
IVR menus
Geographic Routing
Advanced options to route conversations based on the caller’s location.
Smart Router
Automatically direct incoming calls to the right place based on a customized if/then flow.
Bulk text messages
Call Queues
Call transfers
Scheduled text messages
Skill and weight-based routing
Advanced routing options you can customize including agent priority and skills.
Voicemail

Sales Performance

Call scripts
Conference calls
Contact lists
Live coaching
Post-call surveys
Role-based settings
Group your users into relevant categories to customize what they can, and cannot, see to maximize productivity.
Smart Dialer
Expedite outbound calling by automatically calling and connecting with a list of pre-loaded phone numbers.
Softphone
Our in-app phone that powers calls, texts, and more connected to the full intelligence contained in CallTrackingMetrics.

Reporting

Activity Reporting
Built-in, filterable reporting to view things like volume of calls by source.
Real-time activity stream
A real-time feed of every communication being tracked within CallTrackingMetrics including attribution and contact details.
ROI reporting
Agency roll up reports
Custom field report
Live team performance

Developer Tools

API Access
Webhooks
Lambda Functions

Support

Free number porting
Knowledge base
Live and recorded training
Ticket portal
Standard onboarding
2 hours
Extended onboarding
Add-on
Live phone support
Live chat support
Premier Help Desk
Add-on

Security & Compliance

Two-factor authentication
Automatic redaction
CCPA compliance
GDPR compliance
HIPAA compliance
PCI compliance
PIPEDA compliance

Administration

Version history
300 days
Restore deleted objects
14 days
Client signup pages
Client price mark ups
Mobile app
SAML (Identity Provider)
User access levels & controls (Team Settings)

Integrations

AMP
Google Ads
Google Analytics
Looker Studio
KISSMetrics
Microsoft Advertising
Wix
WordPress
ABTasty
Acquisio
Bizible
CAKE
Contact Form 7
Facebook
Google Ads Lead Forms
Google Marketing Platform
Gravity Forms
HubSpot
Skai (formerly Kenshoo)
MarinOne
Marketo
Maxymiser
Optimizely
Snapchat Ads
Stripe
Unbounce
Yext
VWO
Zapier
Dialogflow CX
Drift
Facebook Messenger
Gong
Magento (Adobe e-Commerce)
MailChimp
Microsoft Dynamics 365
Pipedrive
Salesforce
Salesforce Desk
Sendgrid
Shopify
Slack
Symplify
Zendesk
Zoho CRM
Zoom

Enhancements

Dual Channel Recordings
$0.01/call
Encrypted Call Recordings
$0.004/minute
Enhanced Caller ID
$0.10/lookup
Live Transcriptions
$0.02/minute
Monthly Live Translation Addon
$10/month
Number Detection (for transcriptions)
$0.004/minute
PCI Detection (for transcriptions)
$0.005/minute
Redaction (for transcriptions)
$0.005/minute
SSN Detection (for transcriptions)
$0.005/minute
Spam Detective
$0.01/lookup
Transcriptions
$0.02/minute
Transcriptions (enhanced)
$0.088/minute
AskAI Questions
$0.02/questions
Full White Label (per agency)
$65/per_domain
Image Obscenity Detection for MMS (per MMS)
$0.03/message
Online Fax
$0.02/page
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Agency Forward

Onboard new clients with ease under one account, seamlessly integrate with your favorite martech platforms, and leverage white-labeling and billing options to turn our software into your profit center.

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Intelligent Analytics

Instantly qualify, score, and tag leads using AskAI, recordings, and transcriptions to reveal actionable data and send customized high-value conversions back to your ad platforms to inform smart bidding.

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Advanced Automation

Take control of your attribution and lead management strategies through customizable triggers. Define your conditions, set your desired actions, and let our automation put your vision to work.

Why Choose our Marketing Pro Plan? 

Supercharge your conversation analytics with automation, artificial intelligence (AI), and flexibility to customize everything from conversion conditions to lead scoring and routing. Plus, with form tracking, premium marketing integrations, and a sub-account structure it’s the perfect plan for marketers with a holistic marketing strategy. It’s also great for:

  • Agencies managing client ad spend
  • Teams responsible for multiple locations
  • Industries with a focus on compliance
  • Marketers with a sophisticated marketing mix

Get Sales Excited for the Marketing Hand Off

Check out our Sales Engage plan to fuel your revenue operations

Remove the distance between marketing and sales, and leads and conversions. Our Sales Engage plan gives sales teams the tools they need to take your leads and run with them. Automatically follow up on leads, sync to Salesforce, and generate endless real-time coaching opportunities to close the loop on your marketing efforts, and close more deals.

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When it Comes to Google, our Marketing Pro Plan has you Covered

Our Marketing Pro plan is where our automation and customization capabilities come together with Google to really shine. Our customers rely on Google at the center of their advertising and reporting approach, so we’ve built our integrations to amplify those efforts. From two-way communication to inform smart bidding with only the conversions you define, to informing your analysis with custom Google Analytics (GA4) events.

Not sold yet on the Marketing Pro plan

Let’s get your questions answered and give you an inside look at the features with a live product demo.