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CTM Blog

Sales & Service
Communications, Case Studies
Finding Business Success with CTM’s Text Messaging Software
Michael Barnett never planned on starting a white label business on CTM's software. A year later, it's one of his fastest-growing companies. Its best-selling feature? Text messaging.
by CTM
Communications
What You Need to Know About STIR/SHAKEN
For many Americans, it’s not uncommon to receive a few—or more—phone calls a day from numbers you don’t recognize, which more often than not turn out to be spam. But with new regulations soon to be implemented by the FCC, this may change. Read on to learn more about the call authentication method known as STIR/SHAKEN and how it may impact the call tracking industry in the coming months.
by CTM
Communications
Answers to Our Most Commonly Asked Questions about Spam
Dealing with spam calls at your business? Read for helpful tips to combat spam, whether you're fielding robocalls or your tracking number is seen as spam.
by CTM
Lead Management, Communications
How to Source Hold Music
There are several online sources you can use that make it easy to browse, license, and download audio files for hold music.
by Frances Miller
Team Performance, Communications
The Human Element: Implementing Personalized Communication
Explore ways to personalize your automated communications so they still sound like a human being, rather than a computer.
by CTM
Attribution, Communications
Convert Leads Quickly: FormReactor® is a Digital Marketer’s Secret Weapon
Start tracking and automating instant communications with your customers through our native online form tool FormReactor.
by CTM
Communications
Short Codes 101: Elevate Your Call Tracking Game
Chances are, you've received an automated text message from a very short number—only 5 or 6 digits long. It might…
by CTM
Communications
5 Strategies for Selling Over the Phone To Try Today
Selling over the phone can be a challenge, but with these tips you can connect with customers to effectively close the deal today.
by CTM
Communications
Running a franchise? Don’t forget about your calls.
It can be pretty intimidating to start a business from the ground up, and that's where the franchise model comes…
by CTM