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Marketing
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What is Dynamic Number Insertion?

Dynamic number insertion (DNI) is an often-overlooked tool that connects the dots in your customer’s sales journey. But just what is dynamic number insertion and why is it important?  Dynamic number insertion is simply the use of a code on your website that dynamically responds to visitors based on where they’re coming from. With DNI,...
by Barb Cronin
Strategy, Guides
Everything You Should Be Doing Before You Start Call Tracking
Your guide to what good marketing looks like, and how call tracking can help make it great...when you're ready.
by Chris Todd
Marketing, Strategy
Digital Marketing for Dentists
Digital marketing isn’t the first thing that comes to mind when you think of dentists. In fact, digital marketing for…
by Barb Cronin
Strategy
Conversational AI in Healthcare: 5 Top Uses
Learn about how HIPAA-compliant conversational AI is improving healthcare for patients and workers.
by Barb Cronin
Marketing, Strategy, Lead Management
Integrate Call Tracking Data Into Your CRM and Engage Your Buyer’s Journey
CRMs and call tracking software work together to multiply the value you can extract from each of your customer engagements, over the phone or online.
by Chris Todd
Strategy
6 Examples of Conversational AI Tools
Read Time: 4 minutes It’s nearly impossible not to hear or read something about artificial intelligence (AI) these days. With…
by Barb Cronin
Marketing, Strategy
5 Reasons Your SEO Strategy Isn’t Complete Without Call Tracking
Call tracking might not be the first place you look for SEO, but it shouldn’t be ignored either. Use call tracking to complete your advanced SEO strategy.
by Chris Todd
Strategy
What is Conversational AI? The Ultimate Guide
Read time 12 minutes Table of Contents:  Introduction Section 1: What Is Conversational Artificial Intelligence? (& Why Does it Matter?)…
by Barb Cronin
Marketing, Strategy
AI in Digital Marketing: 5 Key Benefits
Read Time 5 Minutes It’s no secret that artificial intelligence (AI) is changing the way teams operate, especially digital marketing…
by Barb Cronin
Marketing, Strategy
Marketing Automation for Agencies: Top 5 Benefits
Read Time 4 minutes There are many types of tools that perform marketing automation for agencies. From HubSpot and Constant…
by Barb Cronin