Categories

CTM Blog

Sales & Service
Communications

6 Tips to Generate More Leads And Sales With Your SMS Marketing

Discover key strategies to make your SMS marketing campaigns more effective.
by CallTrackingMetrics
Sales & Service, Communications
Virtual Agents: 7 Ways to Improve Productivity and Efficiency
Technology plays a crucial role in helping companies to streamline processes and provide a better, more personalized customer experience. Organizations…
by Barb Cronin
Sales & Service, Communications
A2P 10DLC and Business Text Messages
A2P 10DLC regulations mean better deliverability for organizations and less spam for consumers. A win-win for all.
by Barb Cronin
Communications
What is Digital Empathy?
Marketers are talking more about digital empathy today than ever before. And with good reason; the increase in online interactions–for…
by Barb Cronin
Communications, Case Studies
Finding Business Success with CTM’s Text Messaging Software
Michael Barnett never planned on starting a white label business on CTM's software. A year later, it's one of his fastest-growing companies. Its best-selling feature? Text messaging.
by CallTrackingMetrics
Communications, Video
[Video] Using Text Messaging to Boost Revenue, Engagement, and Satisfaction | Launchpad Summit 2021
During the second annual CTM Launchpad Summit conference, Ken Sylvain and Michael Barnett co-presented on the value of text messaging…
by Frances Miller
Communications
How to Get a Memorable Number for Texting Customers
Explore the benefits of short codes versus vanity numbers and how you can start using them today for text messaging.
by CallTrackingMetrics
Communications
What You Need to Know About STIR/SHAKEN
For many Americans, it’s not uncommon to receive a few—or more—phone calls a day from numbers you don’t recognize, which more often than not turn out to be spam. But with new regulations soon to be implemented by the FCC, this may change. Read on to learn more about the call authentication method known as STIR/SHAKEN and how it may impact the call tracking industry in the coming months.
by CallTrackingMetrics
Communications
Answers to Our Most Commonly Asked Questions about Spam
Dealing with spam calls at your business? Read for helpful tips to combat spam, whether you're fielding robocalls or your tracking number is seen as spam.
by CallTrackingMetrics
Communications, Guides
Build Your Omnichannel Communications Strategy
Discover the benefits and challenges of adopting an omnichannel communications strategy and the power of unifying messaging to create a seamless customer experience.
by CallTrackingMetrics