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CTM Blog

Sales & Service
Analytics, Guides

How Call Tracking Data Helps Solve Sales-Marketing Misalignment

Download our guide, developed alongside MarketingDive, to discover how call tracking helps to improve marketing and sales alignment.
by Chris Todd
Lead Management
The Best Sales Pipeline Management Tools
Use the best sales pipeline management tools on the market to drive more sales and revenue.
by Barb Cronin
Attribution, Lead Management
Call Tracking and Attribution Plans For Every Business
New Year, New Plans, Big Impact Who doesn’t enjoy that fresh-start feeling that comes with the New Year? Here at…
by CallTrackingMetrics
Lead Management
6 Ways to Use AI for Lead Automation
Discover AI-powered lead automation tools to improve speed to lead and drive conversions.
by Barb Cronin
Marketing, Strategy, Lead Management
Integrate Call Tracking Data Into Your CRM and Engage Your Buyer’s Journey
CRMs and call tracking software work together to multiply the value you can extract from each of your customer engagements, over the phone or online.
by Chris Todd
Sales & Service, Team Performance
Sales Enablement Tools and Marketing Automation
AI-powered sales enablement tools like conversation analytics and AskAI help teams close more deals and maximize time and money.
by Barb Cronin
Analytics, Team Performance
How to use ChatGPT for Marketing and Sales
AI is rapidly becoming more accessible. Get some inspiration on how to use ChatGPT for marketing, sales, or for personal productivity.
by Chris Todd
Sales & Service, Communications
Virtual Agents: 7 Ways to Improve Productivity and Efficiency
Technology plays a crucial role in helping companies to streamline processes and provide a better, more personalized customer experience. Organizations…
by Barb Cronin
Sales & Service, Communications
A2P 10DLC and Business Text Messages
A2P 10DLC regulations mean better deliverability for organizations and less spam for consumers. A win-win for all.
by Barb Cronin
Communications
What is Digital Empathy?
Marketers are talking more about digital empathy today than ever before. And with good reason; the increase in online interactions–for…
by Barb Cronin