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9 Conversation Analytics Fast Facts
Conversation analytics analyzes data from customer conversations giving marketing and sales teams deeper customer insights.
Conversational AI Software: 7 Home Services Use Cases
Conversational AI software continues to transform numerous industries across the globe. What once was only an idea is now shaping…
Omnichannel Marketing Analytics: Get the Full Picture
True omnichannel communications delivers a seamless experience for your customers and unlocks deeper insights into their sales journey.
How to GA4: Level Up Your New Google Analytics Account
GA4 is here to stay - are you ready to use it like a pro? Thousands of CTM customers are…
How to use ChatGPT for Marketing and Sales
AI is rapidly becoming more accessible. Get some inspiration on how to use ChatGPT for marketing, sales, or for personal productivity.
The Complete Guide to GA4 for Marketing Reporting
With GA4, a lot has changed. Change can be frustrating. Change can be hard. Change can
also open up new opportunities. In this guide we’ll empathize over the frustrating
things, and give you the tools to unlock opportunities.
Revenue Measurement with GA4 eCommerce Tracking
Learn how to set up and analyze eCommerce tracking in GA4 to access the data necessary to connect your marketing efforts to revenue driving engagements.
How To Showcase ROI from Call Tracking With Marketing Dashboards
Marketing agencies need to manage call-tracking metrics and attribute them to their clients’ ROI. That’s where a call tracking dashboard comes in.
The New Google Analytics: How to Set Up Events in GA4
Learn how to set up events in GA4 and take advantage of Google’s new found approach to flexibility and putting marketer’s in control of their measurement strategy.
Google Analytics Call Tracking: Close Your Data Gaps
Does your organization rely on phone calls for sales? If your business has customers who call before they buy, then…