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CTM Blog

Videos
Smart Route Podcast

“Show Me the Receipts”: Getting Your Brand Mission, Vision, and Values Right for 2024

Is your brand living up to its promises? Today’s customers crave realness - and they reward brands that deliver. Discover how redefining your brand mission, vision, and values can help you succeed in 2024.
by Hannah Hanover
Strategy, Smart Route Podcast
More Leads, Better Data: AI For Lead Generation
Do you want more leads? Better data? A shortcut to great content? Find out why embracing AI technology in your lead generation strategy will benefit your business for years to come.
by CallTrackingMetrics
How to Use CTM Tools
How to GA4: View Your Call Events in Google Analytics 4
The release of Google Analytics 4 (GA4) has brought with it a lot of changes, and the CallTrackingMetrics GA4 integration is designed to keep your data flowing. CTM makes it easy to send phone call and other offline events to Google Analytics. This video will show you where to look for that event data within the GA4 interface.
by CallTrackingMetrics
How to Use CTM Tools
How to GA4: View Your Call Event Session Data in Google Analytics
The release of Google Analytics 4 (GA4) has brought with it a lot of changes, and the CallTrackingMetrics GA4 integration is designed to keep your data flowing. CTM makes it easy to send phone call and other offline events to Google Analytics. This video will show where to look in GA4 to view your events with sessions details like default channel and source/medium.
by CallTrackingMetrics
Testimonials
Digital Marketing for Lawyers
Hear for yourself how CallTrackingMetrics helped Hennessey Digital Marketing solve its attribution problems and finally get closed-loop attribution for its law firm clients.
by CallTrackingMetrics
Webinars
Intro to GA4
Together, we’ll help you get started building reports in GA4 populated with CTM data.
by CallTrackingMetrics
Webinars
Everyday AI: 5 Ways to Use AskAI in Sales & Marketing
Discover how AI can free up time for your marketing, sales, and development teams to make money moves instead of wasting time on scheduling and data entry.
by CallTrackingMetrics
Webinars
Do You Wanna Build a Chatbot?
Build your own AI-powered chatbot and use it to make sales, save time, and nurture leads from start to live agent. On November 16th, 2023 CallTrackingMetrics hosted a virtual ChatAI release party for our customers.
by CallTrackingMetrics
Popular Features
Confidently Make Marketing Decisions
Call track and metrics is an award-winning attribution platform that gives you full visibility into your online and offline leads so you can increase conversions prove roi and grow your business.
by CallTrackingMetrics
Popular Features
Enhancing Marketing Efforts with Multi-touch Attribution and Call Tracking
From basic attribution to detailed multi-touch attribution, CTM has everything you need for crystal clear marketing data to power your campaigns and enhance your customer and prospect data in your CRM.
by CallTrackingMetrics