CTM Blog


Bulk Text Messaging is Here

by Jessica Michaels

Your request has been heard and we are happy to announce that Bulk Text Messaging is here.

Bulk text messaging provides marketers with the ability to write one text message and push it to any size group of phone numbers. Saving time and energy, while protecting individual users information from being shared. This is a great tool for announcing a flash sale, promo code for special offers or announcing an event.

Bulk text messages can be setup and configured in seconds, simply:

  1. Draft the text. (Up to 800 characters, every 160 characters billed as an individual message)
  2. Select the tracking number for outbound text.
  3. Paste the list of numbers you’d like to text.
  4. Send the text.

Not sure about SMS marketing? Let the facts do the talking:

  • Texting is the most widely-used and frequently used app on a smartphone, with 97% of Americans using it at least once a day (Pew Internet)
  • The average adult spends a total of 23 hours a week texting (USA Today)
  • Sales prospects who are sent text messages convert at a rate 40% higher than those who are not sent any text messages. (Velocify)
  • Almost 25% of marketers are currently using text messaging. Over 65% of them report SMS as being “very effective.” (ExactTarget)
  • Nearly 70% of employees think their organization should use text messaging to communicate with employees, and 86% say it should not be reserved for just customer communication. (Vitiello Communications Group)

We’d love to hear how your company plans on using the Bulk Text Messenger- share your strategies in a comment below!