CTM Blog

Discover content at the intersection of marketing, customer experience, and sales. The CTM Blog delivers insights for digital marketing professionals, business owners, and CX leaders on how to build a better workforce, optimize your communications, and generate more revenue from ad campaigns.

Attribution, Lead Management, Case Studies

How MeanPug Agency Helps Law Firms Track Ad Success & Grow Their Client Base with CTM

by Hannah Hanover

MeanPug partners with CallTrackingMetrics to help law firms track ad performance, connect every call and signup to the right campaign, and drive consistent client growth.

Marketing, Attribution, Analytics, Team Performance, Lead Management, Case Studies

How An Enterprise Behavioral Healthcare Network Cut Costs and Answered More Calls with CTM

by Hannah Hanover

Analytics

What Call Tracking Data Should I Use to Track Conversion Metrics?

by CallTrackingMetrics

Guides

How to Stay Compliant When Buying Global Numbers with CallTrackingMetrics

by Andrew Clark

Marketing, Analytics, Guides

6 Ways to Use First-Party Call Tracking Data to Prove You’re Crushing It

by Chris Todd