Categories

CTM Blog

Marketing
Attribution, Strategy
How to Choose Which Paid Advertising Channels to Prioritize Right Now
Now's the time to direct your budget towards channels that you know are going to convert.
by CallTrackingMetrics
Attribution, Strategy
Yes, You Can Use a Call Tracking Number on Google My Business. Here’s How.
SEO experts everywhere agree that creating a Google My Business page is one of the first steps to a location…
by Frances Miller
Attribution, Strategy
Tracking Calls at Your Law Firm
If you're not tracking your calls that are being generated by your campaigns, you're really missing key touch points with your clients.
by CallTrackingMetrics
Attribution
Ask an Expert: How does Google’s SameSite cookies update impact call tracking?
We chatted with our development team to learn more about the impact on your CTM tracking efforts.
by CallTrackingMetrics
Attribution, Lead Management, Popular Features
Watch: How to Use Call Tracking to Deliver Marketing and Sales Value
Accurately report on conversions and optimize for lead quality versus volume.
by CallTrackingMetrics
Attribution, Strategy
How to Automate Google Ads for Higher-value Conversions
Take a closer look at how Google Ads smart bidding works and how you can expand your funnel of what counts as a conversion to make it even smarter.
by CallTrackingMetrics
Attribution, Communications
Convert Leads Quickly: FormReactor® is a Digital Marketer’s Secret Weapon
Start tracking and automating instant communications with your customers through our native online form tool FormReactor.
by CallTrackingMetrics
Attribution, Strategy, Case Studies
How can call tracking technology be used in the addiction treatment industry?
Call tracking can help providers scale, invest wisely, and deliver high quality care.
by CallTrackingMetrics
Attribution
Discover How You Can Eliminate the Conversion Blind Spot
Watch our webinar to learn more about how you can attribute your phone calls to increase conversions and improve your advertising campaigns.
by CallTrackingMetrics