AI Conversation Intelligence & Call Tracking for the Auto Industry
by CallTrackingMetrics
For dealers and other players in the auto industry, phone calls play a big role in taking someone from a TV ad spot to rolling off the lot in a new car. Call tracking alone can help dealers maximize their marketing budget with call recordings, call transcriptions, and scoring. And with AI layered on top, there’s never been more opportunities to make selling cars easier with conversation intelligence.
CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, rely on CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use every day like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook.
Do you want more leads? Better data? A shortcut to great content? Find out why embracing AI technology in your lead generation strategy will benefit your business for years to come.
The release of Google Analytics 4 (GA4) has brought with it a lot of changes, and the CallTrackingMetrics GA4 integration is designed to keep your data flowing. CTM makes it easy to send phone call and other offline events to Google Analytics. This video will show you where to look for that event data within the GA4 interface.
The release of Google Analytics 4 (GA4) has brought with it a lot of changes, and the CallTrackingMetrics GA4 integration is designed to keep your data flowing. CTM makes it easy to send phone call and other offline events to Google Analytics. This video will show where to look in GA4 to view your events with sessions details like default channel and source/medium.
